Horion Interactive Flat Panel in The First Online Canton Fair

Abstract：The China Import and Export Fair is held in Guangzhou each spring and autumn. It is jointly sponsored by the Ministry of Commerce and the People’s Government of Guangdong Province and undertaken by the China Foreign Trade Center.

The China Import and Export Fair is held in Guangzhou each spring and autumn. It is jointly sponsored by the Ministry of Commerce and the People’s Government of Guangdong Province and undertaken by the China Foreign Trade Center. It is the most comprehensive international trade event in China with the longest history, the highest level, the largest scale, the most complete variety of goods, the largest number of buyers at the meeting, the most widely distributed countries and regions, and the best transaction results. It is known as "China's first exhibition ".

▲Source: Southcn. The drones formed the eight characters “the world of mutual benefit on online Canton Fair” over the Pearl River. (Photography/Li Jiangrui) 

Due to the pandemic situation this year, the Canton Fair will be conducted live online for 10 days. (June 15^th-24^th, 2020). As a regular visitor of Canton Fair, Horion also participates in the online live for the first time.

▲Online Canton Fair Horion live broadcast

Horion's products in this online fair include the M3 series interactive flat panels. The M3 series all use 4K screens. Even in a bright environment, the image quality performance is also very good. In order to adapt to the size of different meeting spaces, the M3 series has a variety of products from 55 inches to 98 inches to meet individual needs.

At a time when the pandemic situation in foreign countries is very serious, the demand for remote collaborative office and remote video conferencing has increased significantly. The video conferencing solutions and excellent office collaboration capabilities of Horion interactive flat panel have gained recognition from foreign professional buyers. 

                       ▲Online Canton Fair Horion live broadcast

Due to the time difference between China and foreign countries, Horion's staffs in charge of exhibiting are also on duty until 2 am to provide online real-time live broadcast for foreign customers, display product functions, and reply customer enquiries, etc.

From the details of inserting pictures written on the whiteboard, to the use of microphones for video conference scenes, Horion Live Studio combines the actual functions of the product with the use scenarios, through the anchor’s online interpretation, customers can better experience the simple interaction and various features of Horion interactive flat panel.

Horion interactive flat panel with high-quality product features and thoughtful customer service, also gained many enquiries and praise from overseas customers online.

                              ▲Online Canton Fair Horion live broadcast

In this Canton Fair, there are 25,000 companies nationwide participating. More than 8,000 live broadcasts were conducted simultaneously during the day and around 6,000 at night. The Horion live broadcast team has carried out more than 20 live broadcasts, with a duration of more than 50 hours, and received customer enquiries from many countries in the America, Europe, and Asia.

                        ▲Online Canton Fair Horion live broadcast

Compared with offline Canton Fair, the transaction process has changed for online Canton Fair. Horion upholds the concept of taking user needs as the core, and the targeted design from the live broadcast room to every detail of the follow-up enquiry tracking, combining online exhibition with thoughtful information services and transaction services to achieve a throughout convenient exhibition experience.

 

During the pandemic, live stream sales has become the new marketing trend. Consumers and businesses have participated in it, there is a wave that everyone is selling in live stream. In addition, applications based on live stream scenarios are also more abundant, such as offline exhibitions, remote classes, corporate publicity, etc. Horion interactive flat panel is both a participant of live stream and a provider of live stream hardware solutions. The dual identity makes Horion's first online Canton Fair significant, taking this opportunity, Horion interactive flat panel will continue to focus on user needs, continue to improve the product experience, and meet the needs of more scenarios.